Direct Response Mail Guru Shows You How…
This is one example of what we mean by ‘Shock and Awe’ Mail:
We talked a great deal about Direct Response Marketing in 2011, for best reference, look up “The Offensive Playbook” in the Search function of this site or phone our office for a copy of my book. Today I just couldn’t help but share an awesome example of a Direct Response Mail piece sent to me from a real expert on the media.
Take a look at this YouTube Video and I’ll show you what I received:
In case the Player isn’t functioning on your device, Here’s a Direct Link: http://youtu.be/MygTRh4kW0o?hd=1
Before you discount this as too expensive or too complicated, remember that I am a known buyer of this type of ‘product’, proven to have purchased before from this vendor, and they are selling a high-end package for which the lifetime value of selling me would certainly be five figures, maybe six.
I look forward to your feedback and lemme know if you want to borrow my new knife!
Have a great day!
Shawn
Performance Institute – A Global Leader in Business and Human Capital Development
Russ M. Miller, LLIF – Chairman
Shawn M. Miller – CEO
Sunny Hong Zhang – Managing Partner – China
Glenn Dietzel – Director of Positioning and Publishing
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The popular email companies out there have their own way of sending direct responses. People in businesses should use them appropriately.