• Awesome Example of Creative Use of the Mail!

    Posted Jan 9th, 2012 By Performance Institute in Business, Business Development, Marketing With | 1 Comment Awesome Example of Creative Use of the Mail!

    Direct Response Mail Guru Shows You How…

    This is one example of what we mean by ‘Shock and Awe’ Mail:

    We talked a great deal about Direct Response Marketing in 2011, for best reference, look up “The Offensive Playbook” in the Search function of this site or phone our office for a copy of my book.  Today I just couldn’t help but share an awesome example of a Direct Response Mail piece sent to me from a real expert on the media.

    Take a look at this YouTube Video and I’ll show you what I received:

    In case the Player isn’t functioning on your device, Here’s a Direct Link:  http://youtu.be/MygTRh4kW0o?hd=1

    Before you discount this as too expensive or too complicated, remember that I am a known buyer of this type of ‘product’, proven to have purchased before from this vendor, and they are selling a high-end package for which the lifetime value of selling me would certainly be five figures, maybe six.

    I look forward to your feedback and lemme know if you want to borrow my new knife!

    Have a great day!

    Shawn

    Performance Institute – A Global Leader in Business and Human Capital Development

    Russ M. Miller, LLIF – Chairman

    Shawn M. Miller – CEO

    Sunny Hong Zhang – Managing Partner – China

    Glenn Dietzel – Director of Positioning and Publishing

    P.S.  Your thoughts on our Thoughts are valuable to us and other readers; please post your comments in the Reply box below, other readers love to read your feedback…

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Comments (1)

Elliott Broidy » 02. Jul, 2012

The popular email companies out there have their own way of sending direct responses. People in businesses should use them appropriately.

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