Most of the time, entrepreneurs are too easily satisfied with small steps, where they could be making giant leaps. Many of my clients, prior to starting with business mentoring, would describe themselves as being very busy, but still not quite getting the sales results they wanted.
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Small Steps or Giant Leaps?
Posted May 3rd, 2011 By Performance Institute in Business, Business Development, Leadership, Management, Marketing, Organizational Leadership, Sales Management, Supervision With | No Comments
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Marketing Automation for Massive Momentum
Posted Apr 28th, 2011 By Performance Institute in Business, Business Development, Leadership, Marketing, Organizational Leadership, Sales Management With | No Comments
If you Market this way, you waste the majority of your investment. You may generate some sales, but you leave a wake of other prospects that could easily be developed into buyers with good follow-up systems if you first captured them as Leads. Marketing only to immediate buyers may be getting you $5 in value for every $100 spent.
